
ITM Strengthens Partnership as Foundation Partner
ITM Strengthens Partnership with Live Well Build Well as Foundation Partner, Supporting Sector-Wide Mental Fitness in Construction AUCKLAND, 01 October 2025 – Independent Timber Merchants Co-operative (ITM) has today been announced as the first industry Foundation Partner of Live Well Build Well (LWBW), a national mental fitness initiative supporting tradies across Aotearoa. The partnership signals a powerful commitment to advancing mental wellbeing in the residential construction sector—at a time when industry-led support is more vital than ever. As part of this ongoing relationship, ITM is also confirmed as the principal sponsor of the 2025 IPSOS Live Well Build Well Annual Survey, one of the most comprehensive wellbeing research efforts in the building sector. The 2025 results—gathered from tradies, apprentices, site managers, and small business owners—show encouraging shifts in both behaviour and attitudes across the industry. An exclusive first look at key insights from the report reveals: More builders and tradies are actively taking steps to look after their mental fitness Social connection remains the top wellbeing tool on site Self-efficacy is rising, showing tradies feel more capable of managing challenges Younger workers and apprentices continue to need targeted support The culture is moving from awareness to action, with more workers